La Boutique Mobile

Loblaw Employee Phones Plan

The Mobile Shop is your expert in all things mobile!

The Mobile Shop is located within select grocery stores across Canada. As part of the Loblaw family, The Mobile Shop is committed to providing colleagues with exceptional service and value with great employee discounts. Our knowledgeable Mobilists offer unbiased advice across all wireless brands. Plus, you can earn and redeem PC Optimum Points!

The Mobile Shop offers discounts on the following carriers:

Rogers: 30% OFF Rogers Infinite™ plans*

Bell: 30% OFF in-market share plans*

Telus: 30% OFF in-market plans*

Koodo: 30% OFF in-market plans*

Freedom: $15 OFF select plan*

Ready to start saving with our Employee Phone Plans?

Looking for a new device and new plan?

Step 1: View our wide selection of phone, plans, and points promotions

Step 2: Visit The Mobile Shop to activate a plan with a phone and carrier of your choice

Step 3: Redeem your employee discount by following the steps provided for your chosen carrier.

Already have a phone and plan?

Step 1: Redeem your employee discount by following the steps below provided for your chosen carrier.



  • Visit The Mobile Shop to retrieve the "Store Dealer Code” and “Bell Representative" Information.

  • Fill out and submit the following digital form using the code you retrieved: Conditions may apply.


  • Visit to retrieve a Rogers passcode and then sign in to your MyRogers account.

  • Alternatively, head in-store to The Mobile Shop. Conditions may apply.


Koodo Mobile

Freedom Mobile

  • Visit The Mobile Shop to retrieve employee discount code. Conditions may apply.

If you still have questions, please chat with virtual Mobilist by clicking the chat button to the right and ask about employee phone plans.

We hope to connect with you soon,
The Mobile Shop Team

*Applicable on select plans only. Must be an LCL colleague to activate. Ask a Mobilist™ for details.